SK-II brand guide: fonts, colors & website design
Fonts & primary colors
AvenirNextLTProRegular
Aa Beauty, skin & color.
Checking original webfont…AvenirNextLTPro
Aa Beauty, skin & color.
Checking original webfont…DomaineDisplayRegular
Aa Beauty, skin & color.
Checking original webfont…#FFFFFFsurface
#161616ink
#EA0429accent
01 / TYPOGRAPHY
| Role | Font | Size | Weight | Line height | Tracking | Case |
|---|---|---|---|---|---|---|
| h1 | DomaineDisplayRegular | 32px | 400 | 37px | normal | none |
| h2 | AvenirNextLTProRegular | 22px | 400 | 24px | 2.25px | none |
| h3 | DomaineDisplayRegular | 64px | 400 | 67px | 0.08px | none |
| body | AvenirNextLTProRegular | 14px | 400 | 20px | normal | none |
| nav link | AvenirNextLTProRegular | 14px | 400 | 20px | normal | none |
| price | AvenirNextLTPro | 14px | 400 | 16px | normal | none |
Values describe the sampled elements in the supplied capture profile.
02 / COLOR PALETTE
Key interface colors from the captured pages.
#FFFFFFBackground
#161616Alternate background / Text
#808080Secondary text
#EA0429Button fill / Accent
03 / IMAGERY
- Style: Clean product shots, celebrity portraits
- Lighting: Bright
- People: Asian celebrities
Sources & limitations
Independent analysis of supplied website captures. Measurements describe sampled elements, not universal brand rules. Font specimens report whether the supplied original URL loads; unavailable fonts show a labeled fallback.