LYMA brand guide: fonts, colors & website design
Fonts & primary colors
sohne-buch
Aa Beauty, skin & color.
Checking original webfont…sohne-kraftig
Aa Beauty, skin & color.
Checking original webfont…#FFFFFFsurface
#434343ink
#8E644Aaccent
01 / TYPOGRAPHY
| Role | Font | Size | Weight | Line height | Tracking | Case |
|---|---|---|---|---|---|---|
| h1 | sohne-kraftig | 26px | 500 | 28.6px | -0.24px | none |
| h2 | sohne-buch | 36px | 400 | 39.6px | -2% | none |
| h3 | Söhne Kräftig | 32px | 400 | 35.2px | -0.8px | none |
| body | sohne-buch | 16px | 400 | 19.2px | normal | none |
| nav link | sohne-buch | 12px | 400 | 13.2px | 1.1px | uppercase |
| price | sohne-buch | 14px | 400 | 18.2px | normal | none |
Values describe the sampled elements in the supplied capture profile.
02 / COLOR PALETTE
Key interface colors from the captured pages.
#FFFFFFBackground
#F6F6F6Alternate background
#434343Text
#767676Secondary text
#010101Button fill
#8E644AAccent
03 / IMAGERY
- Style: Dramatic skin close-ups, device still lifes
- Lighting: Low-key, red light
- People: Women, close-up


Sources & limitations
Independent analysis of supplied website captures. Measurements describe sampled elements, not universal brand rules. Font specimens report whether the supplied original URL loads; unavailable fonts show a labeled fallback.
- Served the UK store (GBP) because of the capture machine's location.