Dose of Colors brand guide: fonts, colors & website design

Fonts & primary colors

Helvetica

Aa Beauty, skin & color.

Checking original webfont…

IvarDisplayCondensed

Aa Beauty, skin & color.

Checking original webfont…
#FFFFFFsurface
#231F20ink
#F3D1C0accent

01 / TYPOGRAPHY

Captured text specifications
RoleFontSizeWeightLine heightTrackingCase
h1IvarDisplayCondensed54px50072px-0.3pxnone
h2Helvetica14px50014px0.5pxuppercase
h3IvarDisplayCondensed54px50072px-0.3pxnone
bodyHelvetica16px40020.96pxnormalnone
nav linkHelvetica11px70012.067pxnormaluppercase
priceHelvetica16px40023.6192pxnormalnone

Values describe the sampled elements in the supplied capture profile.

02 / COLOR PALETTE

Key interface colors from the captured pages.

#FFFFFFBackground
#F8F6F7Alternate background
#231F20Text
#F3D1C0Button fill / Accent

03 / IMAGERY

  • Style: Macro lips/eyes, packshots
  • Lighting: Bright, glossy
  • People: Faces cropped to features
Dose of Colors home-desktop archived websiteDose of Colors product-desktop archived website
Sources & limitations

Independent analysis of supplied website captures. Measurements describe sampled elements, not universal brand rules. Font specimens report whether the supplied original URL loads; unavailable fonts show a labeled fallback.

  • typography.h1 measured via a fallback selector (no semantic tag/class on the site): [role=heading][aria-level="1"],[class~="h1" i],[class*="heading-1" i].
BEAUTYRETAIL / YOUR EDIT