Arey brand guide: fonts, colors & website design
Fonts & primary colors
GreycliffCF-Regular
Aa Beauty, skin & color.
Checking original webfont…GreycliffCF-Bold
Aa Beauty, skin & color.
Checking original webfont…freight-display-pro
Aa Beauty, skin & color.
Checking original webfont…#FAF9F6surface
#000000ink
01 / TYPOGRAPHY
| Role | Font | Size | Weight | Line height | Tracking | Case |
|---|---|---|---|---|---|---|
| h1 | GreycliffCF-DemiBold | 36px | 400 | 46.8px | 0.39px | none |
| h2 | GreycliffCF-DemiBold | 36px | 400 | 40.68px | normal | none |
| h3 | GreycliffCF-Regular | 15px | 400 | 19.5px | 0.39px | none |
| body | GreycliffCF-Regular | 13px | 400 | 14.3px | 0.3px | none |
| nav link | GreycliffCF-Regular | 13.3px | 400 | 17.29px | 0.39px | uppercase |
| price | GreycliffCF-Bold | 13px | 400 | 18.2px | 0.39px | lowercase |
Values describe the sampled elements in the supplied capture profile.
02 / COLOR PALETTE
Key interface colors from the captured pages.
#FAF9F6Background
#F4F1ECAlternate background
#000000Text / Button fill
#333333Secondary text
03 / IMAGERY
- Style: Close-up portraits of hair and scalp, clean packshots
- Lighting: Soft daylight
- People: Women 30–50, close crops
Sources & limitations
Independent analysis of supplied website captures. Measurements describe sampled elements, not universal brand rules. Font specimens report whether the supplied original URL loads; unavailable fonts show a labeled fallback.
- product-desktop: price/"Loading" wait timed out (widget text may persist).
- product-mobile: price/"Loading" wait timed out (widget text may persist).